Client satisfaction is the overarching aim for any business and law firms are no different.
Clients want communication. And they want to know that their law firm cares about them and their matter. While change may be the only constant in today’s business environment, it is important for law firms to remember that we are in a business that helps people – and our clients will always be the key to our ongoing success.
We need to look at our client relationships as we do other relationships, and less as transactions. Consistent communication makes our clients feel valued in a way they did at their local law office before the days of the internet. The new era of client service isn’t much different than any other era, to be honest. How we communicate and encourage our clients to communicate might have evolved, but fundamentally, our charge has remained the same – to provide superior client service as a matter of ensuring our own success.
“Clients want to be heard and valued and feel as if they are truly working in partnership with their lawyer and not engaging in a one-time transaction and they expect clear, transparent communication from their law firms & this is the most critical tool that we deploy to set our firm apart from our competitors.
We Cultivate Client Relationships: Unhappy customers are often vocal customers, as evidenced by the volume of reviews for products and services available online. The digitization of nearly everything has changed not only how we receive goods and services, but how our clients find us, find our competitors, judge our work, and review our job performance. The internet undoubtedly provides access to an abundance of information, but with everything available in an instant, it also makes the client/service provider relationship more transactional. Clients have more options than ever before, and if they are unhappy with your service, they can find your replacement in minutes
We Willing Go the Extra Mile and are Transparent in Order to Gain Client Trust: Explaining to our clients ,why we are recommending a particular tactic and where it may leave some vulnerabilities for them or their company is more meaningful than forging ahead with an air of authority. Our Clients are encouraged to make informed decisions, and the impetus is on us as the lawyer to ensure that they have all of the information that they need to make the best decisions possible and clearly understand the direction that we are recommending.
A&A Law Corp. core purpose is to help clients succeed in business, so it is essential to listen to our clients and hear what their needs and demands are.
MUST DO: Followed Points in improvements of Client satisfaction at A&A Law Corp. are;
- Working methods, project management and efficiency.
- Personal contacts, spending time with the client, proactivity pricing, cost-control and transparency.
